What is your list actually costing you?

25,000
500250,000
Klaviyo, Omnisend and Mailchimp bill on this slider.
40,000
1,0001,000,000
Brevo only bills on this one.
Klaviyo
$400/mo
Bills on active profiles stored
Omnisend
$282/mo
Bills on contacts
Mailchimp
$270/mo
Bills on contacts, unsubscribed included
Brevo
PAYS FOR SENDS
$46/mo
Doesn't move when your list grows

15,000 ghost contacts — profiles you pay to store but rarely email. That's your List Tax: ~$3,000/yr of your Klaviyo bill buying storage, not sales.

And switching saves $4,248/yr outright.

Your next 3 years at 20% list growth
monthly bill
$650
Today Year 1 Year 2 Year 3
Klaviyo $650
Omnisend $388
Mailchimp $270
Brevo $74